Privacy Policy



Privacy Policy


The website (the “Site”) and any smartphone software application (“Application”) are brought to you by Aspen Aerogels, Inc. (“Aspen,” “we,” “us,” or “our”). This privacy policy provides information about our policies and procedures regarding the collection, use and disclosure of personal information received through the Site and Application (the “Privacy Policy”). This Privacy Policy is incorporated into, and is part of, our Terms of Use, which govern your access to the Site. Unless otherwise defined herein, capitalized terms shall have the meaning assigned to such terms in the Terms of Use.

This Privacy Policy governs all the manners in which Aspen collects personal information directly from you.  Whether you are a visitor to our Site, use our Application, request information or samples of our products, want to contact or be contacted by a dealer of our products, or any other communication with us (such as attendance at a conference or trade show), this Privacy Policy describes our use of personal information as what is known as a “data controller.”

From time to time we will need to update this Privacy Policy to reflect changes to our Site and Application, the way we operate, or to meet new legal and regulatory requirements.    Unless we materially change the way in which we collect or use your personal information collected under prior versions of this Privacy Policy (in which case, we will attempt to notify you), the most current version of the Privacy Policy governs all our privacy practices.  

This Privacy Policy was last updated on November 30, 2018.

If you have comments, suggestions, questions or concerns about our Privacy Policy, please contact us at



A.  Information You Provide To Us.   We collect certain personal information through the Site or Application when you (i) subscribe to our email list to receive our newsletter, (ii) download materials made available on the Site, or (iii) if you would like to be contacted by one of our technical representatives about technical/product questions, obtaining samples, or purchasing our products. This may include any of the following information: your first and last name, your company name and address, your email address, your company’s industry, your group type and job function, your area of interest, and any additional information you wish to provide in the open message field. You may also voluntarily provide us with your phone number if you choose to do so. You can also sign up for our email alerts by simply providing us with your email address. If you contact us by phone or email, we may keep a record of your contact information and correspondence, and may use your email address, and any information that you provide to us in your message, to respond to you. 

We collect and use this personal information for our legitimate business interests to understand customer/potential customer feedback and to respond to requests for information and sales request.  We will keep this information for as long as you have a relationship with us, or you do not have a relationship with us beyond the initial communication, for a reasonable length of time thereafter.


B. Information We Collect About Your Interaction with the Site.  We also maintain a log of certain information concerning visitors to our Website, including but not limited to a visitor’s IP address (a computer’s numerical Internet address), the websites from which visitors access our Website, the type of web browsers used to access our Website, the device used to access our Website, and the pages viewed.   Such information may be treated as personal information under certain applicable local law.   We only use this type of information to understand how our Site is accessed and how it is used. 

For more information regarding our use of cookies or other automated technologies on the Site, see the section titled “COOKIES AND LOG DATA" below. 

C. Direct Marketing. If we have collected your personal information through our Site or through other channels (such as if you have exchanged contact information with one of our sales representatives or partners, or have included your personal information in an event registration form or provided it to us at a trade show), and we have your permission to do so, we will use your personal information to inform you about our products and services.  You can always choose to stop receiving newsletters or other communications from us by clicking the “unsubscribe” link at the bottom of a marketing message or by contacting us using the details at “HOW TO CONTACT US”. Please understand that if you choose not to receive promotional correspondence from us, we may still contact you in connection with your transactions and/or direct communications with us.     

D.  Social Media Sites.  When you interact with our Site or Application through social media services, such as when you share Aspen content on Facebook, Twitter, or LinkedIn, we may receive information from these social media companies.  The data we receive is dependent upon the social media service and your privacy settings with the social media service.


A. Information You Enter Into The Application and From the Application. Any information you enter into the Application is captured by the Application and that information, along with the smartphone operating system or other associated system and some of that information may be shared with us or our affiliates and partners (including our resellers and distributors) in connection with providing products and services. The Application also collects information from your device, including unique device identifiers, IMEI address, and depending on your device settings, geolocation information.

B. Information You Expressly Send Us. Any information you enter in the Application, its Settings, including information you expressly transmit, such as your personally identifying information, location other technical information for the insulation requirements when you request for a quotation, will be used by us or our affiliates and partners to contact you in connection your evaluation, purchase and use of our products or services.


A. How We Use Your Information. We may use the information we collect from and about you on the Site, through the Application or otherwise (collectively, “Information”) for any of the following purposes: (i) to operate and refine the Site or the Application; (ii) to respond to your requests and inquiries; (iii) to contact you and to communicate with you about our products and services; (iv) to notify you about important changes to the Site or Application, such as updates or revisions to this Privacy Policy, the Application’s End User License Agreement (EULA), or our Terms of Use, security announcements or other similar messages; (v) to review Site usage and operations and to improve the content and functionality of the Site; (vi) to provide you with information and materials about our products and services; (vii) to address problems with the Site; (viii) to protect the security or integrity of our Site, our customers, and our business, or (ix) to tailor the Site to your and other visitors’ needs.  It is necessary for us to use your personal information in these manners in order to respond to requests or to provide the Site or Application.


B. How We Share Your Information.   We may share personal information related to marketing with our affiliates and subsidiaries.  For example, information from a local sales team may be provided to other marketing teams to send product and other promotional communications to you. 


In some countries and regions, Aspen products are offered through resellers or distributors. When you request information about purchasing Aspen products, we will share the information that is necessary for our channel partners to promote our products and services to customers and potential customers.  We also will share your personal information with one of our resellers or distributors in your area to follow up on your request.  We do not have exclusive relationships with our reseller/distributor network and you may be contacted by these entities for purposes other than Aspen products and services.


We use vendors to help us provide the Site and Application and to perform work on our behalf.  Where this requires access to any personal information, we are responsible for the privacy practices of our vendors.  Our vendors are required to abide by our privacy and security instructions and are contractually restricted from using any personal information they access or receive from us for any purposes other than as needed to perform such services.  We use vendors to help us conduct marketing campaigns or events and, under such circumstances, disclose limited personal information necessary for those activities.

We may also share your personal information where required under the following circumstances:


  • Where permitted by applicable law and by contracts with our customers, we may disclose your information in the course of a corporate transaction such as a merger, acquisition, sale of assets or a financing, or pursuant to a bankruptcy, dissolution proceeding or reorganization.
  • We may need to disclose your personal information to comply with legal or regulatory requirements and to respond to lawful requests, court orders, and legal processes.
  • We may need to disclose your information to protect and defend the rights, property, or safety of Aspen, our customers, or third parties, including enforcement of contracts or policies, or in connection with investigating and preventing fraud or misuse of our systems.
  • We may disclose aggregated or anonymized information that is no longer associated with a person to enhance and promote the Aspen products and services. 


We have partnered with a third party service provider to allow us to post job opportunities and collect information about interested candidates. When you sign up for job alerts or you apply for one or more of our job postings, please note that all information submitted by you on our Careers Portal is provided directly to our service provider, ADP, and is stored by ADP.  Aspen will have access to all the information you provide directly to ADP. We encourage you to read ADP’s privacy policy and terms of service by clicking the following links:

ADP’s Privacy Policy

ADP’s Terms and Conditions


We employ a variety of physical, administrative, and technological safeguards that are designed to protect personal information against loss, misuse, and unauthorized access or disclosure.  Regardless of the precautions taken by us or by you, no data transmitted over the Internet or any other public network can be guaranteed to be 100% secure.


Our Site and Application use cookies to distinguish you from other users of our Site and/or Application, and to collect information about your online preferences.   This helps us to provide you with a good experiences when you browse our Site or use our Application, and also allows us to help improve our Site and Application.  

A cookie is a small file of letters and numbers that may be stored on your browser, your mobile device, or the hard drive of your computer, if you agree to allow these cookies to be placed.  Our cookie banner displays on your visit to our Site, or the download of our Application, and you may choose to accept cookies at that point.   

Most internet browsers are automatically set up to accept cookies. However, you can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. Please refer to the help and support area on your internet browser for instructions on how to block or delete cookies. However, if you use your browser settings to block all cookies (including functional cookies) you may not be able to access all or parts of our Site or use our Application. 

We use the following cookies:

Strictly necessary cookies.   These are cookies that are required for the operation of our Site and the Application and may not be disabled.   They include, for example, cookies that enable you to log into secure areas of our Site or Application. 

This cookie is used by the 
opt-in privacy policy to remember not to ask the visitor to accept cookies again. This cookie is set when you give visitors the choice to opt out of cookies
(Expires: 2 years)

This cookie can be set to prevent the tracking code from sending any information to HubSpot. Setting this cookie is different from 
opting out of cookies, which still allows anonymized information to be sent to HubSpot.
(Expires: 2 years)

This cookie is used to test whether the visitor has support for cookies enabled. 
(Expires: Session cookie)

This cookie is used to consistently serve visitors the same version of an A/B test page that they’ve seen before.
Expires: Session cookie

When visiting a password-protected page, this cookie is set so future visits to the page from the same browser do not require login. The cookie name is unique for each password-protected page.   

hs-messages-is-open (TTL 30 minutes)
This cookie is used on the visitor UI side so HubSpot can determine/save whether the chat widget is open for future visits. It resets after 30 minutes to re-close the widget after 30 minutes of inactivity

hs-messages-hide-welcome-message (TTL 1 day)  

When you dismiss the welcome message in your messages tool, a cookie is set to prevent it from appearing again for one day.

Functional cookies.  
These cookies remember choices you make and are used to recognize you when you return to our Site or open the Application.  This enables us to personalize content for you and remember your preferences (for example, your choice of language),   You may choose to disable these cookies, but by doing so, some functionality of the Site or the Application may not be available to you.

The main cookie for tracking visitors. It contains the domain, utk (see below), initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).
(Expires: 2 years) 

This cookie is used for to keep track of a visitor's identity. This cookie is passed to HubSpot on form submission and used when de-duplicating contacts.
(Expires: 10 years) 

This cookie keeps track of sessions. This is used to determine if we should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp. 
(Expires: 30 min) 

Whenever HubSpot changes the session cookie, this cookie is also set. We set it to 1 and use it to determine if the visitor has restarted their browser. If this cookie does not exist when we manage cookies, we assume it is a new session.
(Expires: None. Session cookie) 

This cookie is used to recognize visitors who chat with you via the messages tool. If the visitor leaves your site before they're added as a contact, they will have this cookie associated with their browser. If you have a history of chatting with a visitor and they return to your site later in the same cookied browser, the 
messages tool will load your conversation history with that visitor. 

If you are logged in to HubSpot, HubSpot will set additional authentication cookies. You can see a complete list of cookies set by HubSpot's app here

Analytics/performance cookies
These are third-party cookies that collect information about how you use our Site and our Application.  They allow us to recognize and count visitors and to see how visitors move around our Site when they are using it.  They also allow us to improve our Site and our Application.  These cookies are placed by our analytics providers:  Google Analytics, Hubspot, Brave River Solutions, SoundCloud and Flipping Book Cloud.  Google/YouTube does not allow users to set cookie preferences. For general information on how to opt-out of analytics/performance cookies, you can visit the Digital Advertising Alliance’s Consumer Choice website at

Targeting cookies.  
These cookies collect information about your browsing habits such as the pages you have visited and the links that you have followed.   We will use this information to make our Site and our Application more relevant to your interests.  They are also used to make advertising and marketing more relevant to you.  These cookies are placed by our third-party customer relationship partner, HubSpot.  For information on the cookies that HubSpot sets, please see here and see HubSpot’s Cookie Policy here.

For more information on managing cookies, please go to, or visit, which has further information about behavioral advertising and online privacy.



If you are a resident of the EEA, you have certain rights regarding our use of your personal information as collected under this Privacy Policy. 

Some of these rights, e.g., the right to be forgotten or the right to request that we transfer your information to another company, will only apply in certain circumstances. Generally, these rights will not be available if there are outstanding contracts between us, if we are required by law to keep the information or if the information is relevant to a legal dispute.

We have listed the rights you have over your personal information and how you can use them below. These rights are subject to restrictions under European data protection law and, subject to the exemptions in that law, may only apply to certain types of information or processing.

  1. We need your consent for some of the ways we use your personal information, e.g., for marketing or processing special categories of information about you. You can remove that consent at any time.
  2. You can ask us to confirm if we are processing your personal information and if we are, you can ask for access to that information and details regarding
    a. why we are using your information;
    b. what information are we using;
    c. who we have shared the information with;
    d. the period for which your information will be stored, or how we determine that period;
    e. your right to object to our processing of your information, your right to have your information erased or the processing of your information restricted;
    f. your right to lodge a complaint with a data protection supervisory authority;
    g. the source of your information where it has not been provided by you;
    h. the existence of any automated decision-making processes using your data or any profiling;
    i. the transfers of your information to countries outside of EEA and the safeguards in place; and
    j. your right to a copy of the information about you which is being processed by us.
  3. You can ask us to correct your information if it is wrong.
  4. You can ask us to delete some of your information.
  5. You can ask us to restrict how we use your information.
  6. You can ask us to help you move some of your information to other companies.
  7. You have a right to ask that we provide your information in an easily readable format to another company.
  8. You can ask us to stop using your information, but only in certain cases.
  9. You have the right to complain to the relevant supervisory authority.

You also have a right to object to us processing your information in certain circumstances.  You can ask us to stop processing your information at any time. In certain circumstances, we may not be able to do this or may not be required to do this. For example, if there are outstanding contracts between us, if we required by law to keep the information or if the information is relevant to a legal dispute then we may not stop processing your information.

If you reside or are located in the EEA, we keep your personal information for no longer than necessary for the purposes for which that personal information was obtained or processed. The length of time we retain personal information depends on the purposes for which we collect and use it and/or as required to comply with applicable laws and to establish, exercise or defend our legal rights.

If you would like to exercise, or discuss, any of these rights, please contact us at


Our Site may contain links to other websites. The fact that we link to a website is not an endorsement, authorization or representation of our affiliation with that third party. We do not exercise control over third-party websites. These other websites may place their own cookies or other files on your computer, collect data or solicit personal information from you. Other sites follow different rules regarding the use or disclosure of the personal information you submit to them. We encourage you to read the privacy policies or statements of the other websites you visit. Please be aware that the terms of our Privacy Policy do not apply to these third-party websites.


This Site is not intended for, or designed to attract, children under the age of 13 and as such, we do not intentionally gather information from individuals who are under the age of 13. Upon notification that a child under the age of 13 has provided us with personally identifiable information, we will delete the child’s personally identifiable information from our records.


California Civil Code Section 1798.83 permits users who are California residents and who have provided us with "personal information" (as that term is defined in Section 1798.83) to request certain information about the disclosure of that information to third parties for their direct marketing purposes. If you are a California resident, you may contact us by writing to: Aspen Aerogels, Inc., 30 Forbes Road, Building B, Northborough, MA 01532.

Our Site does not currently recognize and process “do not track” signals from different web browsers.  For more information on “do not track,” please visit


Canadian citizens, except under circumstances defined by law, are entitled to access their own personal information collected by Aspen by writing to: Aspen Aerogels, Inc., 30 Forbes Road, Building B, Northborough, MA 01532. We may ask you to pay an administrative fee for accessing or copying your personal information, but will inform you of the anticipated charges and confirm that you want us to proceed before processing your request. If you believe that the personal information about you that we have collected is incomplete or inaccurate, we will correct the information upon verification of the omission or error and of the identity of the person requesting the change. If you wish to request additional information about our information management, or would like us to access, correct or have us investigate any matters in relation to your personal information, please contact us.


Your personal information may be stored and processed in any country in which we engage service providers, including to countries outside of the location(s) of your business, such as the United States and countries within Europe, Latin America and the Asia-Pacific region. Where such transfers of your personal information are made they will be made in accordance with applicable law.


Transfer of Information to Other Countries – Users in European Economic Area (EEA)

We store your personal information on cloud servers located in the United States. In addition, we use suppliers in the United States that support the provision of our services. The transfer of this information is governed by a contract including standard contractual clauses (SCCs) approved by the European Commission.

If you have any questions about our Privacy Policy, please contact us by one of the following options:

By e-mail:
By phone: 1-888-481-5058 or 1-508-691-1111
By mail: Aspen Aerogels, Inc., 30 Forbes Road, Building B, Northborough, MA 01532.